Greater Westfield Chamber of Commerce

Improving Website Visibility with SEO

A Chamber Workshop

Where: Holiday Inn Express, 39 Southampton Road, Westfield, MA

FREE to Chamber Members
$30 General Admission (advanced payment required)


Are you looking for a way to optimize your website visibility? Join Scott Pierson of The Executive SEO and examine current search engine optimization (SEO) best practices to increase brand awareness, local web visibility, web traffic, organic rankings and domain authority.  Understand how SEO works, why some pages rank highly and what to do to move the needle!


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Scott Pierson is a 15-year SEO Consultant, speaker, blogger, trainer and adviser on the subject of search engine optimization. As a long-time speaker, Scott offers Beginner, Intermediate and Advanced level workshops on Local SEO, Organic SEO and Google pay-per-click advertising. As a freelance SEO consultant with The Executive SEO, Scott helps companies develop an SEO culture and a plan surrounding the importance of Search Engine Optimization. His blog, at provides low-tech, elucidating perspectives on SEO that all executives should know. He works with businesses large and small, start-ups and non-profit organizations and provides both training and hands-on expertise in content strategies, link-building, on-page optimization and white hat best practices to improve search engine organic rankings. 

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